![Encore Montreal Wall by Loogart at Bref MTL](./img/portfolio/bref/photo-bref-loogart-frames-wall.jpg)
![Loogart Indigo Award Gold Winner](./img/portfolio/bref/loogart-indigo-award-gold-winner-ribbon.png)
![](./img/logo/logo-bref-mtl.png)
Encore Montréal Illustrations by Loogart
Bref is a Montreal-based boutique, gallery and event venue who’s mission is to offer art and design lovers a unique shopping experience. Every month, they bring together, under a unified theme, exclusive articles created by local and international emerging artists and brands.
![Photo of Encore MTL artwork by Loogart by Jean luc](./img/portfolio/bref/photo-bref-loogart-frames-decal-par-jeanluc.jpg)
Bref x Loogart
Loogart was approached to be a part of the awesome “Bref, vivez Montréal!” theme, which complemented the 375th anniversary of Montreal. The partnership between Loogart and Bref was such an inspiring one. We created 8 new illustrations which would represent specific neighbourhoods in Montreal: Montreal Island, Little Italy, Mile-End, Le Plateau, Saint-Henri, Griffintown, Le Village and Hochelaga-Maisonneuve.
![Illustration of Encore Montreal by Loogart](./img/portfolio/bref/illustration_encore-montreal-city_by-loogart.png)
![Illustration of Encore Montreal - Petite Italy by Loogart](./img/portfolio/bref/illustration_encore-montreal-petite-italie_by-loogart.png)
![Illustration of Encore Montreal - Mile End by Loogart](./img/portfolio/bref/illustration_encore-montreal_mile-end_by-loogart.png)
![Illustration of Encore Montreal - Le Plateau by Loogart](./img/portfolio/bref/illustration_encore-montreal_le-plateau_by-loogart.png)
![Illustration of Encore Montreal - Saint-Henri by Loogart](./img/portfolio/bref/illustration_encore-montreal_saint-henri_by-loogart.png)
![Illustration of Encore Montreal - Griffintown by Loogart](./img/portfolio/bref/illustration_encore-montreal_griffintown_by-loogart.png)
![Illustration of Encore Montreal - Le Village by Loogart](./img/portfolio/bref/illustration_encore-montreal_le-village_by-loogart.png)
![Illustration of Encore Montreal - Hochelaga Maisonneuve by Loogart](./img/portfolio/bref/illustration_encore-montreal_hochelaga-maisonneuve_by-loogart.png)
Illustration style
The illustrations were designed to fit a square which constrains the design area, thus requiring artistic simplification of the elements and landmarks within each one. Style consistency was implemented by building a limited colour palette and by style i.e. thick bold lines married with circular anchors - reminiscent of the original Montreal CityLine collection.
![Photo of Encore MTL limited edition t-shirt](./img/portfolio/bref/photo-tshirt-loogart-bref.jpg)
Photos of Bref MTL Products
Limited edition products were made through the Bref x Loogart collaboration which you buy directly at the gallery or via their online shop. These products include prints, t-shirts, stamps, drinkware and postcards.
![Photo of Encore MTL limited edition glass mugs](./img/portfolio/bref/photo-bref-loogart-glass-mugs.jpg)
![Photo of one Encore MTL limited edition glass mug](./img/portfolio/bref/photo-verre-loogart-bref.jpg)
![Photo of one Encore MTL limited edition glass mug detail](./img/portfolio/bref/photo-verre-loogart-bref-2.jpg)
![Photo of one Encore MTL Saint-Henri limited edition post card](./img/portfolio/bref/photo-carte-postale-loogart-bref.jpg)
![Photo of the back of one Encore MTL limited edition post card](./img/portfolio/bref/photo-carte-postale-loogart-bref-2.jpg)
![Photo of the Encore MTL limited edition stamp set](./img/portfolio/bref/photo-timbre-loogart-bref.jpg)
![Detail photo of the Encore MTL limited edition stamp set](./img/portfolio/bref/photo-timbre-loogart-bref-2.jpg)